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Briggs - Life Is Incredible

Briggs - Life Is Incredible
Power house rapper and Australian Hip Hop Pioneer BRIGGS has announced the release of his brand-new single ‘LIFE IS INCREDIBLE’, his first new solo material since the 2014 critically acclaimed ‘Sheplife’.

Awarded APRA songwriter of the Year in 2018, Briggs recorded ‘Life Is Incredible’ in LA during an APRA SongHubs session. An initiative that partners emerging and established songwriters and producers, the single features Greg Holden on the hook with the track produced by New Zealander Troy Samuela.

Born and raised in Shepparton, it has taken Yorta Yorta man Briggs no less than a decade to make his mark as one of the country’s most diverse talents in media, music and comedy. From an ARIA-dominating rap career, to the regular stints in LA writing rooms, to his most recent role as founder and owner of his own Indigenous hip hop record label, Bad Apples Music.

With a long list of mixtape and guest appearances, three solo albums, and 2017’s multi-award-winning A.B Original record ‘Reclaim Australia’ - Briggs has for many years been a household name for his music alone.

The brand new single ‘Life Is Incredible’ is lifted from forthcoming Album number four from Briggs due out late in 2019.

About this track...

The song takes into context the disparity in the mortality rate between Indigenous and White Australians. Aboriginal people are faced with a life expectancy that barely matches up to what white people consider ‘Middle Aged’ - we pose the question, Is it OK to be white? It’s Incredible to be white! One could argue it’s advantageous to be white.’

Number Of People In Act Solo
State/Territory Artist Is Based In VIC
City/Town/Region Artist Is Based In Melbourne
Taken From The Release Titled Life Is Incredible
Copyright Holder's Name Briggs
Media Servicing Date 2019-04-12
Main Genre Hip Hop
Genre 2 Indigenous
Contains explicit lyrics or themes that may offend some listeners No
Artist Official Web Site
Artist Social Network Page
Online Store Page 1
Content Provider Mad Dog Publicity